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2012 PHATOM COUPE AVIATOR COLLECTION. Inspired by Charles Stewart Rolls and the legend of the Schneider Trophy-winning Supermarine S6B (powered by a Rolls-Royce R Type engine), Rolls-Royce Motor Cars proudly present the Phantom Coupé Aviator Collection. The collection celebrates the spirit of human endeavour that drove a very British hero and subsequently led Rolls-Royce to simultaneous world speed records on land, air and in the water.

The first in the collection of 35 Phantom Coupé Aviator Collection models – which feature a suite of exclusive design concepts, colour combinations and new materials – debuts today at the Pebble Beach Quail gathering in the United States.

 “Our founding forefather Charles Stewart Rolls was a pioneer who pushed the boundaries of motoring and aviation to the limit,” said Torsten Müller-Ötvös, Rolls-Royce CEO. “With our exclusive Phantom Coupé Aviator Collection we celebrate this great British hero, presenting a car which hints at experiments in early flight married to the best engineering, modern design and exquisitely crafted materials. The collection takes Rolls-Royce Bespoke to new levels of subtle, yet beautiful detailing.”

Finished in Aviator Grey, the Phantom Coupé Aviator Collection features a contrasting matt bonnet, window and grille surround while inside, the interplay of wood and metal hint strongly at a cockpit theme. A Thommen, aviation-grade clock with blood orange needle tips is embedded in the metal foil upper fascia, complemented by matt black dials for power reserve, speedometer and fuel gauges.

The lower fascia is veneered in mahogany, painstakingly shaped by craftspeople just as the early record-setting propellers were fashioned and features Sapele contrast. Polished stainless steel veneer ‘onlays’ with bullet-shaped ends are designed to match floor mat fixings.

Between 1931 and 1933 the Schneider Trophy was held in the South of England, soaring over the Solent and the Witterings in West Sussex, a location no more than 10 miles from the current Home of Rolls-Royce Motor Cars in Goodwood, England. Collection cars celebrate the victorious S6B aircraft with transmission tunnel in anodised aluminium with exposed torx fixings and swage lines that echo the oil cooling veins on the S6B fuselage side. These highlights are repeated on collection car armrests.

The leather-lined glove compartment includes an embossed Charles Rolls quote following his first flight with the Wright Brothers in 1908: “The power of flight is as a fresh gift from the Creator, the greatest treasure yet given to man.” A centre console chrome plaque describes Rolls – only the second man in Britain to hold a pilot’s licence – simply as Pioneer Aviator, below a representation of his sweeping signature.

Fitted with leather floor mats, Aviator Collection cars have also been designed to incorporate the Rolls-Royce of cup holders. Beautifully engineered in highly polished aluminium, the designer’s aim was to deliver functionality, but with that special combination of theatre and jewellery, both of which are expected by every Rolls-Royce client.

If this is a Rolls-Royce, but the current model is not large enough, or can not support the idea? Drive themselves and the country club desire, Rolls has you covered. The company has just shot the cover of the Rolls-Royce Ghost Wheelbase 2012 at the Shanghai Motor Show today.

Ghost Ghost 2012 Rolls-Royce WheelbaseThe latest advanced assembly is 170mm, or about 6.7 inches longer than the standard car, so the boat is suitable for those who want to be down. If this is not your style, his driver, Ghost Rolls-Royce ride to permit a longer wheelbase as good as a smaller version, although its length and extra belt.

2012 Rolls-Royce Ghost WheelbaseFor as responsible, there is a panoramic sunroof in its new natural light, and plenty of room to stretch out and enjoy the view of swimming. Rolls-Royce Extended Wheelbase Spirit will be sold in very limited numbers for the rest of 2011 with total production from 2012. Course fees are not mentioned.

2012 Rolls-Royce Ghost longer wheelbase

The ultra-luxury saloon, the sixth new model from Rolls-Royce Motor Cars, caters for customers who require increased space and comfort without sacrificing Ghost's unique balance of dynamism and poise.

The award-winning, four-seater Ghost has seen outstanding demand since its worldwide launch in 2009. Designed as a vision of simplicity, it is a Rolls-Royce that drives and rides in peerless fashion. Rolls-Royce Ghost Extended Wheelbase takes this principle further, designed as a car to drive or in which to be chauffeured. It will be built to order and is available in only limited numbers for 2011 until full production begins in 2012.

Ghost's ample interior space is further enhanced in the Extended Wheelbase variant by the addition of 170mm to the car's wheelbase, but with no detriment to the model's balanced proportions and stunning contemporary design. Legroom is significantly enhanced with knee-room more than doubled compared to the standard Ghost.

Increased cabin space in the rear passenger compartment and a panoramic sunroof sets new standards for interior ambience and light. Effortless entry and exit for passengers further reinforces Rolls-Royce Motor Cars' pinnacle position in the ultra-luxury segment.

Powered by the acclaimed Rolls-Royce Ghost 6.6 litre twin turbo charged V12 engine which produces an effortless 563hp and 780Nm of torque at just 1,500rpm, Rolls-Royce Ghost Extended Wheelbase accelerates from 0-100km/h in just five seconds. An intelligent, four corner air suspension maintains a perfect balance between ride and handling.

On the unveiling of the new car, CEO Torsten Müller-Ötvös said, "This latest Rolls-Royce is a model of outstanding design and unrivalled luxury. Rolls-Royce Ghost Extended Wheelbase delivers all the poise and dynamism enjoyed by discerning Ghost owners, with the indulgent experience of an extended wheelbase car. It is the very best of both worlds.

"This is the first time we have undertaken a world launch of a Rolls-Royce car in China, underscoring the strategic significance of this market and the Asia Pacific region. We expect to build on last year's record growth, with further strong demand for Rolls-Royce models and a positive economic forecast throughout the region," he added.

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